The Shortcut to Digital Marketing 2.0 Book Series
Shortcut to Digital Marketing 2.0 is built on Dr. Abdullah Alshawi’s three-volume book series — one book for each month of the program.
Month 1 — Book 1: Digital & Social Media Marketing Foundations
Month 1 of the program: the digital marketing toolkit and ecosystem, audience and strategy, branding, and building your website and online presence.
Month 2 — Book 2: Conversion Strategy and Analytics
Month 2 of the program: advanced SEO, technical SEO and content authority, social and advertising strategy, and GA4 measurement and analytics.
Month 3 — Book 3
Month 3 of the program: social optimization and editorial planning, search and social ads execution, e-commerce funnels, retention automation, and the final capstone presentation.
Get the complete series
All three books — the complete Shortcut to Digital Marketing 2.0 series bundle: $83 on Amazon.